Target Audience v2

The Market is Bigger than You’d Think.

  • Digital distribution of educational and training resources is a mega trend
  • Teaching platforms, podcasts, and apps have grown to millions of subscribers
  • Great Truths combines audio, video, and text in a beautiful contemporary format, appealing to the greatest possible number of evangelical leaders and believers in the widest range of contexts and cultures

Global Audience

  • Preaching pastors | ministry leaders | trainers & students | thoughtful ‘ordinary’ Christians
  • Most have not received formal training but thirst for deeper knowledge of the Scriptures
  • Those with limited access to ‘paid for’ material
  • Widest possible circulation, starting in English, large-language translation

How Great Truths will be used

Many evangelical leaders and believers will want to use Great Truths regularly week-by-week

  • for information and understanding
  • for finding clear answers to big questions quickly and easily
  • for ongoing personal growth, meditation, and study
  • for sermon preparation
  • as a reference point for teaching and training programs

Values

Popular level, general, thoughtful, mainstream audience

  • Warm, conversational tone | as if to family and friends | as straightforward as possible, without over-simplification
  • Combining depth and accuracy with an accessible style
  • Peer reviewed by dedicated experts, but does not require any formal training to understand and use it
  • Expressing Biblical truth in a way that ESL leaders and ‘ordinary’ Christian believers can understand it

Sign-up

Please enable JavaScript in your browser to complete this form.
Name
Consent